ASIAMARINE MAGAZINE

The project is to tell our story about the yacht market in Viet Nam. It also a promising method to present ASIAMARINE VIETNAM’s yacht brands.

For the marketing side:

The well presentation of the magazine will be displaced on well-known reception desks such as: Airplane waiting rooms, Luxury car showrooms and our partner reception desks.

For the design , looks and feels:

The idea is telling a story about Vietnamese yachts style and giving customers a vision of yacht club in Viet Nam. We have a clear structure and vision of how we can build a place where people can acknowledging yacht and lifestyle.

As eCOM Design Lead at Procter & Gamble, I bring over 6+ years of expertise in visual storytelling and digital-first brand innovation. My work focuses on developing and implementing creative solutions that align with business goals, driving impactful eCommerce and visual design strategies. Collaborating with cross-functional teams, I shape brand identities and elevate customer experiences across packaging, content, and shopper marketing platforms. At P&G, I contribute to improving design processes and lead key innovation projects, leveraging proficiency in core design skills and artistic direction. My past roles in global FMCG, hospitality, and lifestyle sectors have honed my ability to manage creative teams and deliver high-impact campaigns. Passionate about mentoring emerging talent, I strive to build better brands through meaningful design solutions.